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BUPA, one of the world’s largest insurance companies, with household brands such as MBF in Australia is one of the most trusted health insurance companies worldwide. Recognizing the demand for specific insurance products tailored for international students, BUPA has developed a great product specifically for international students in Australia.
BUPA has discussed with Quarter Media about its objectives and requirements and wish to use Quarter Media’s expertise and experiences in reaching out to international students in Australia.
The initial project will comprise development of a multilingual website introducing BUPA’s insurance products to students, as well as specific articles about BUPA and its products; as well as promoting the corporate identity to the fast growing Chinese communities in Australia.
Quarter Media will also arrange other activities such as mailout and Chinese language flyer design as part of this campaign.